Portfolio

The Goodwill Industries of the Southern Piedmont

Good Morning, Opportunity
Helping a good brand go bolder with community, equity, and possibility.

Brand Strategy | Brand Platform | Brand Campaign | Messaging + Copy

Raising the Diamond Standard of mechanical power transmission solutions with a fresh brand strategy.

Brand Strategy | Brand Platform | Digital Campaign | Messaging + Copy

Showing all the possibilities of a mountaintop paradise at Avalon, a luxury community in the Blue Ridge Mountains.

Brand Strategy | Brand Platform | Messaging + Copy | Print Marketing | Video

Bringing Southern First hospitality to the forefront with a brand and website refresh.

Brand Strategy | Brand Platform | Brand Messaging | Website Content Strategy + Copy

Not *That* Washington

Discovering what the power of three can do for a regionally diverse awareness campaign.

Enrollment Campaign | Messaging Strategy | Campaign Concepts | Print + Digital Copy

Inviting students to Dream Big with the power of McPherson College's Dream Team behind them.

Enrollment Campaign | Messaging Strategy | Campaign Concepts | Print + Digital Copy

Reaching new heights with a website refresh that brings USC Upstate's new brand to the digital realm.

Website Messaging Strategy | Website Creative Concept | Website Copy